This article is not about scripts and seo guides and software code that might help you improve your web experience. This article is about another experience that’s very close related with the web: the client experience. I mean the relation that’s created between the guy or the lady that want some web project (whaterver that is) and the team that work on that (let’s consider that a team of one is still a team 
).
One of the aspects of my work is this clients relationship (it’s more than a dialog, an exchange of information – in time it might become a real business relationship if it’s too long). In time I’ve watch other people reaction about the subject and two very common problems are that the people does not know what they want and they are not educated, the does not have “the web culture”. I’ll start with the second problem because the first one is something personal, it depends to every person’s mind.
This article is about people, the beneficiaries, not about their products. It’s rather easy to read some emails from the dedicated services (yahoo, gmail and a lot of other companies that offer this), it’s rather easy to search with any available search engines (google, yahoo) and to acces some web pages – these kind of things are not hard to learn for a beginner / unexperienced users. With proper training in only few days, less than one week, one person can become an expert in reading mails and search for keywords. Being a consumer of some social networks is the next step for an internet user, they might move some time in that area until he/she finally understands it.
None of these make somebody an expert with the web culture. The beginners can understand a few things about the web, they can get some tricks how to use it better, but it takes some months or perhaps years to understand how the web really works… that’s what I understant in “the web culture”.
Being a web designer and/or a project manager it’s not easy. When you get clients that know the steps necessary to create a web page, a web project or a custom software (for example) or they have strong web culture it’s a piece of cake to do your job. The problems begin when you work in the field and you’ve got a beginner or the kind of guy/chick that can’t make up his mind… and trust me, you JUST DON’T WANT something like that. A simple project that can be done in a few days is sometimes finished in weeks or months after you’ve started the work. I’ve met people that said let’s do this and that (just a few things in general) and the team had to guess what he actually wanted. I’ve also met guys that surfed the internet after ideas about their webpage, they wanted something and later, every few other days, they wanted something different because they saw something interested or shiny. I’ve met people that have got a
Every time these guys had to be told how the things really works, they had to be thought about the steps of a projects, they had to be educated about the “web culture” (the way the internet works).
You might have met some guys like these in your life time, somewhere around the globe. There are lots and lots of them. You may be one of them and you found this article by accident… and there is no problem in that. It’s ok. If you understand this it is very good, it’s an important step to learn about the tools you are using to get your life better. We can provide this… the tools and the expertise. Contact us.
The article is here.
